Press Release: New music and camp for MR. CHEEKS (LOST BOYS)

Homicide Flow Entertainment is fueled on pure adrenaline and resilience. Setting the bar for 2012 with a new release from the camp called “Rat Race” which features Flowers, Lyfe, M-Ez, Rell Gates & Mr. Cheeks from Lost Boys. The caliber of work coming out of this camp is astonishing. The talent is endless, as real hip hop, who else has so vividly chronicled their path from the guttermost to the uttermost more so than “Flowers” the CEO & Founder of Homicide Flow Ent. A little history on the man that started this cutting-edge movement:

The name Flowers actually derive from his past life. He use to hustle really hard back in the day and the product he moved was of course, that white flour. He had so much of it, just like 5lb bags of flour. People actually started calling him flour by that spelling due to what he was doing at that particular time. The spelling and the meaning of his name (Flowers) changed after an extremely tragic event took place. A guy that he knew who was actually mentally challenged got a hold to some of his work and became addicted. He asked his mother for $10.00 one morning and she refused to give it to him. He killed her by stabbing her. Soon after he then took his own life by hanging himself in jail. At that point he then decided to quit that game. Thinking to himself that he was killing my people with this product. His former name, Flour, already had a buzz and personality and being that he saw the negative aspect of the name with that spelling and the name had attracted so much attention, he decided to keep the pronunciation but, change the spelling. Flowers figured that he was or had taken life selling that product and he was done with that part of his life, now give life back through his music just like how trees, plants and flowers do for us humans. We as people can not survive without those essential things, so he adapted the name with its natural spelling. What made him want to get into the rap game? Mele Me, who by all true emcees standards is the greatest emcee to ever hold a mic. Flowers saw him at Evander Childs High School Field Performing and it was the most incredible sight he ever saw. He related to him, what he was saying and what he was doing. Flowers said to himself: I can do that and here is where I am. How old were you when you got into the industry? I was 9 years old when I first started rhyming or emceeing. I’ve rocked with the greatest originators, in this sport, and the best part of it was learning.

Who was your musical influence? “First and foremost my brother Afrika Bambaataa & the Universal Zulu Nation which I’ve been apart of since 13 years of age, Pow-Wow, Globe, Mele Mel, Dot-A-Rock, Rodney- C, KRS, Ghostface, Raekwon, Nas, the God Rahkim Allah, Lyricist of the nature” Flowers recalls. What makes you different? “The game itself makes me different. Nowadays everyone’s saying the same things and singing the same songs. It’s even come to people who claim to be real with this hiring writers and spitting other peoples so called gangster. I think way outside of the box and you can definitely detect that in my music. What are you bringing into the industry? What’s missing…? The Realism, the True Essence of Hip-Hop that corporate industry has taken and replaced with the face of sex, drugs, violence, money and corruption with. I’m bringing back straight music, real feelings and true hip-hop” Flowers stated.

Flowers is putting Homicide Flow on the map, building a camp of strong Lyrical Hip Hop artists and believe you me you will not find any watered down rap coming from this camp! Hip hop arose in New York City when DJ’s began isolating the percussion break from funk, or rock songs for audiences to dance to. The role of the MC was originally to introduce the DJ and the music, and to keep the audience excited. The MC would speak between songs, giving exhortations to dance, greetings to audience members, jokes and anecdotes. Eventually, this practice became more stylized, and came to be known as rapping. By 1979, hip hop had become a commercially recorded music genre, and began to enter the American mainstream. It also began its spread across the world. In the 1990s, a form called gangsta rap became a major part of American music, causing significant controversy over lyrics which were perceived by some as promoting violence, promiscuity, drug use and misogyny. Nevertheless, hip hop continued to increase in popularity.

Today Hip-Hop is considered to be dead in the mainstream because so-called mainstream Hip-Hop doesn’t have the elements of hip-hop and have no meaning. The stuff on MTV and the radio can’t be called Hip-Hop because the lyrics don’t have any meaning or self expression. Homicide Flow has tunnel vision to bring back that real New York, east coast hip hop from the 80’s & 90’s that people could relate to. The expression of the relationship between urban youth and their environment. The art of the streets. 2012 will be the year for Homicide Flow Entertainment so don’t take you eyes or ears off them!


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